Campaign kickoff!

United Way would like to thank you for all of the hard work and dedication you put towards engaging your employees to support United Way in building lasting changes in communities around the nation. Good luck in your 2007 campaign!


3M employees demonstrate their
enthusiasm for United Way at 3M’s
campaign coordinator training.
 

Welcome, Citizens Financial Group!

As part of their ongoing commitment to establish sustainable relationships with non-profit organizations, Citizens Financial Group (CFG) recently joined the United Way National Corporate Leadership program. Founded in 1871, CFG is one of the 10 largest commercial banking companies in the United States when ranked by assets and deposits. CFG operates a 13-state branch network under the Citizens Bank brand in Connecticut, Delaware, Massachusetts, New Hampshire, New Jersey, New York, Pennsylvania, Rhode Island and Vermont, and the Charter One brand in Illinois, Indiana, Michigan and Ohio. Citizens and Charter One are the number one SBA lenders in their markets and number two in the U.S. Read more about Citizens’ commitment to communities.

Deloitte Branded Impact Areas
During their 2006 workplace giving campaign, Deloitte & Touche, LLP piloted Deloitte Branded Impact Areas in three of their major markets. Deloitte’s Dallas office promoted United Way Destination: Graduation as their focus area. They created a Deloitte Destination: Graduation Scholarship Fund with a goal of raising $50,000. They raised a total of $159,906 for the scholarship fund, exceeding their goal by 300%, and gaining 33 new donors that did not participate in the previous campaign. After last year’s success, Deloitte is expanding their branded impact areas to five more markets.

Target promotes United Way partnership

Target and United Way have worked together to strengthen communities for more than 45 years. Last month, Target featured this partnership in their weekly Target circular, with a circulation of 52 million and 104 million impressions. Thank you, Target, for your commitment to United Way and to communities across the country!



Macy's customers "Shop for a Cause" on October 13

NCL partner Macy’s raised more than $9 million in 2006 through its first national Shop for a Cause, a one-day shopping event benefiting thousands of local nonprofit organizations including United Way. This year’s nationwide event will be held Saturday, October 13. Customers enjoy discounts, entertainment and special prizes while supporting their favorite charity, and charities are able to raise much-needed funds. Read the program overview for more information.

UPS, GE, JCPenney and Pfizer help New Orleans

As our nation paused to remember the second anniversary of Hurricane Katrina on August 29, 2007, many NCL companies were working with United Way to give back to New Orleans. For complete details, read the great news from Gary Ostroske, President of the United Way for the Greater New Orleans Area. Thanks, UPS, GE, JCPenney and Pfizer!

Procter & Gamble leads the way in Latin America
Read an interview with Jorge Uribe, Procter & Gamble President – Latin America and member of the United Way International Board of Trustees, detailing Procter & Gamble’s commitment to United Way and corporate social responsibility, both domestically and abroad.

PwC continues the cycle of giving

As part of PricewaterhouseCoopers’ Internship Development Program, interns from around the country and the world travel to the Walt Disney World Resorts to experience an unparalleled level of learning, development and personal enrichment. To empathize the critical components of the PwC values and culture, including teamwork and leadership, the interns worked together this year to build over 1,400 bicycles and put together helmets and bike lights which were then donated to nine charities in the Orlando area. Heart of Florida United Way received 479 bicycles which they will distribute to a number of their community partners.

Peru Disaster Response Fund and
2007 International Hurricane Recovery Fund

After the earthquake on August 15 off the central coast of Peru, United Way established the Peru Disaster Response Fund to provide long-term recovery through United Way’s affiliate, Asociación Caminando Juntos in Lima. In addition, a 2007 International Hurricane Recovery Fund has been created to support critical long-term recovery in communities affected by Hurricane Dean in Mexico, Jamaica, Dominica, the Dominican Republic, Haiti, Martinique and St. Lucia, as well as to provide support for future events. For more information, read the complete press release, visit www.uwint.org or call (703) 519-0092.

Highlight your United Way support
The United Way NCL website directs visitors to your website, highlighting your company’s dedication to corporate social responsibility. Be sure to include information on your company’s website about your partnership with United Way. You can borrow from our suggested website copy or get inspiration from great examples like UPS, Target or Deloitte. Don’t miss this opportunity to show your customers and employees your commitment to the communities where you do business.

Caterpillar is picture perfect
Congratulations Maryann Morrison, Strategic Philanthropy Manager at Caterpillar, for being featured in The Chronicle of Philanthropy last month in an article on the continued rise of corporate giving. Caterpillar’s overall corporate giving increased thanks in part to their implementation of a new dollar for dollar matching gift program in the 2006 employee giving campaign.

United Way leadership in the limelight
Brian Gallagher, United Way of America President and CEO, and Rodney Slater, immediate past chair of the United Way of America Board of Trustees, have been in the news recently. Brian Gallagher was interviewed by Philanthropy News Digest as part of its “Newsmakers” series and was named, for the fifth consecutive year, to the NonProfit Times’ “Power and Influence Top 50.” Secretary Slater received the 2007 Essence of Leadership Award from the National Human Services Assembly for bringing his collaborative leadership and experience to the United Way system.

Interactive Born Learning film

Check out the new Born Learning Flash film! This interactive personal desktop film spells out the impact of early learning on a child's development. Be sure to share this film with your employees in a meeting, on your intranet or through email.

National Preparedness Month

September marks the fourth annual National Preparedness Month sponsored by the U.S. Department of Homeland Security. The purpose of this month of awareness is to inform people about disaster situations and encourage them to take simple steps to prepare their homes, businesses and communities. Check out our new preparedness resources including a paycheck stuffer, magnet and family preparedness plan.

















Campaign kickoff
Citizens Financial Group
Deloitte's Impact Areas
Target and United Way
Macy's Shop for a Cause
NCL helps New Orleans
Procter & Gamble in Latin America
PwC continues the cycle of giving
Peru Disaster Response Fund
Highlight United Way support
Caterpillar is picture perfect
Leadership in the limelight
Born Learning film
National Preparedness Month

IBM innovation helps 2-1-1
As 2-1-1 leaders across the U.S. reflect on the past ten years, it is clear that the original vision of 2-1-1 as primarily a local information and referral resource has expanded significantly. Among the various success indicators is 2-1-1’s proven role in local disaster response and recovery.

We are very pleased to announce that IBM has accepted United Way of America’s challenge to lead it in the development of a unified national system for disaster response and recovery. IBM will define a Roadmap that will allow regional information sharing, instant consumer interaction from any geographical point, and real-time availability of data quantifying the nature and location of requests for assistance. In addition, by December 2007, United Way of America will also develop a Special Services Registry to identify vulnerable citizens with special needs who need to be evacuated during a disaster. The IBM grant will also provide support and services for United Way of America and 12 local United Ways to initiate a process that will result in a coordinated and cohesive plan across the country. Thank you, IBM!

Questions or comments? Email amber.gomez@uwa.unitedway.org or call 703-836-7112 ext.479

To forward this newsletter, please copy and paste the following link into a separate email:
http://national.unitedway.org/ncl/september07.cfm